diff --git a/docs/plugins/embedart.rst b/docs/plugins/embedart.rst
index 3159896ab..cb2047c3b 100644
--- a/docs/plugins/embedart.rst
+++ b/docs/plugins/embedart.rst
@@ -33,9 +33,9 @@ checking that the difference between the two does not exceed a
 threshold. You can set the threshold with the ``compare_threshold`` option.
 
 A threshold of 0 (the default) disables similarity checking and always embeds
-new images. Set the threshold to a number between 10 and 100 (recommended range) 
-to adjust the sensitivity of the comparison : the smaller the threshold, the 
-more similar the images must be.
+new images. Set the threshold to another number---we recommend between 10 and
+100---to adjust the sensitivity of the comparison. The smaller the threshold
+number, the more similar the images must be.
 
 This feature requires `ImageMagick`_.